La Pelucherie comes to Le Bon Marché Rive Gauche farm
Paris has a countryside feel.
From February 28 to April 19, 2026, Le Bon Marché Rive Gauche transforms into a charming bucolic farm with its exhibition "Tous à la ferme!". From the greenhouse to the chicken coop, the Left Bank's temple celebrates country living with elegance and whimsy.
And at the heart of this rural adventure, La Pelucherie naturally has its place.
"Tous à la ferme!": the countryside comes to Le Bon Marché
The exhibition invites you to put on your boots without leaving Paris.
Unique decor, raw materials, an unapologetically bucolic spirit. Le Bon Marché embraces the countryside theme with a certain grace — the kind found in beautiful things, ancient craftsmanship, and objects we cherish.
An atmosphere that perfectly resonates with the world of La Pelucherie.
La Pelucherie's Farm Animals collection
La Pelucherie has always championed a simple idea: a plush toy is not just any toy.
It's a companion. A memory. An object a child keeps long after childhood.
Our Farm Animals collection was born from this conviction. Hand-sewn plush toys, designed down to the smallest detail, that embody the softness of a reinvented rural universe.
Colette the cow
Sweet and generous, as she should be. A tender companion that finds its place in every child's room.
Henri the horse
Noble and gentle at the same time. La Pelucherie's horse is the one you always dreamed of having — and never forget.
Gaston the donkey
Endearing, mischievous, irresistible. The donkey is often the one who creates a surprise — and ends up in everyone's hearts.
The rabbits
An emblem of the season, La Pelucherie's rabbit transcends trends. Ernest, Ernest Carrot Muncher, Léon — each with their own character, softness, and story.
Why offer a farm plush for Easter?
The exhibition "Tous à la ferme!" runs until April 19 — exactly until Easter.
A happy coincidence for those looking for an extraordinary Easter gift. A farm animal plush from La Pelucherie is much more than a toy tucked into a basket.
It's a memory that stays. A companion that lasts. A precious object.
La Pelucherie at Le Bon Marché: find us
You can discover the La Pelucherie collection directly at Le Bon Marché Rive Gauche, 24 rue de Sèvres, Paris 7th — in the area dedicated to toys and plush toys.
An opportunity to see, touch, and feel what makes each plush toy unique. And perhaps leave with a new companion under your arm.
Farm plush toys, carefully sewn
Each piece in the collection is handcrafted by the workshop's seamstresses. Silky fabric, meticulous finishes, expressive gaze.
Nothing is left to chance. This is what makes the difference between a plush toy and a La Pelucherie plush toy.
Discover the entire collection and let yourself be surprised.